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Market Analysis

Using a variety of data, IDEASolutions will analyze the market for various purposes.  Market analysis is not just about pulling up a socioeconomic profile.  It involves a much deeper understanding of the potential client base, including their preferences, lifestyles, and potential responses to various marketing efforts and incentives.

For an example of market analysis, please check out Twentynine Palms Retail Market Report.  This report was prepared to help Twentynine Palms, a remote military town, attract retailers and restaurants.  This is a very challenging market to sell to potential investors, and I dug very deep into the numbers and the lifestyles of the local residents to come up with a reasonable analysis and store modification suggestions to boost the city’s attractiveness.

For more information, please contact George via e-mail.